Solución de financiamiento ante la falta de liquidez de la empresa MediaPublicidad de la ciudad de Guayaquil

Abstract

MediaPublicidad is experiencing liquidity problems due to non-payment by public sector companies. The company has found that a loan from a foreign investment fund is the best financing option. Ecuadorian companies have experienced ups and downs, especially during the last two years, due to the country's political and social crisis. This is the case for MediaPublicidad, which, due to non-payment by public companies, is facing liquidity problems that it needs to resolve.