LA INFLUENCIA DE LAS TIC EN EL DESARROLLO DE LAS MIPYMES

Abstract

In a globalized world, the market requires high competitiveness between companies. The need to consolidate data and update processes in a company's priority to obtain results. In this research, the purpose is to verify the influence of deploying Information Technology and Communication (ICT) in a group of Micro, Small and Medium Enterprises (MSMEs) in the commercial sector of the city of Guayaquil. In this paper a theoretical framework which cites the concepts and theories about the influence of ICT in business processes is shown. Through a causal research applied to MSMEs, the results graphically and analytically presented. The results of the research are contrasted by MSMEs success stories that implemented ICT in their structures and performed well in the yield and improving administrative processes. Finally, it was concluded that the managers of the MYPIMES displayed ICTs as tools for communication and continuous improvement, but are financial constraints that keep off them access to more advanced software.