ENTORNO DE INNOVACIÓN EN LAS PYMES DE GUAYAQUIL

Abstract

The small and medium companies (SMES) represent the major source for the growth and economic fluency of a country. Nowadays, this segment of companies is feeling a new panorama, where there survive those that go a step hereinafter of the competition and the threats of the environment. Consequently, this sector meets obliged to manage new forms and strategies that allow him to survive in a world nowadays included. This work of investigation realizes a diagnosis of the variables that influence the environment of innovation of the SMES of Guayaquil. The study divides in three parts: a) analysis of the select sector, concepts and ways of managing the innovation; b) method of obtaining and managing of information; and, c) characterization of the profiles of small and medium companies according to his environment of innovation. The purpose of the study is to provide to the SMES theories and practices necessary to turn into more competitive companies, departing from the creation of a climate that propitiates the development of innovations. It uses as base for future academic investigations, guides to improve internal processes of companies and as tool of development in trainings and consultancies.