PROBLEMÁTICA DE LA RED DE TIENDAS Y CENTRO DE ACOPIO CREADOS POR EL MUNICIPIO DE MANTA

Abstract

The case study is addressed to recognize the problems that have been causing and showing from the opening of the store network and storage facility that stores products in large quantities, allowing it to acquire and staples distributed; which it was planned and executed by the Municipality of Manta Canton; with the aim of strengthening the economy of the typical middle socioeconomic class is the target group to whom it is addressed this study .; thus motivate undertake this type of business; as well as strengthening and improving microentrepreneurs. In terms of methodology this study is cross-sectional, not experimental, descriptive quali-quantitative and mixed mode. Among the most relevant results showed the following: You need to train new entrepreneurs or owners of shops to have knowledge of both planning, business organization, accounting, inventory and others, as well as to reach agreements with intermediary traders not to enter conflicts and frictions that harms the development of this project