ARQUITECTURA RETAIL COMO MEDIO DE OPTIMIZACIÓN PARA EL ABASTECIMIENTO DE VÍVERES PARA UN SUPERMERCADO DE LA CIUDAD DE GUAYAQUIL.

Abstract

The present work proposes the design model of a supermarket which main function is to optimize the suppl ying and delivery of products according to the new requirements established by the sanitary emergency caused by Covid-19, focused on retail architecture. On the comercial aspect, the project takes advantage of this architecture to create an attractive and functional design into sales, increasing them under the stricter bio security norms. This project will apply in-field and descriptive research which a qualitative aim, collecting the opinion of users of different supermarkets of the study area, an expert on retail architecture and two workers of comercial esta blishments on Guayaquil. Similar cases will be analysed, taking into account national and international pro jects, in which retail architecture on its different business has been fundamental to prioritise the bio-security of clients, suppliers and workers of supermarkets; and versatility due to the new offer of products that became essential as a result of the pandemic and the several variables of Covid-19. Finally, the end result of this research is presenting a proposal design for a multifunctional supermarket based on the benefits of hybrid materials, lighting and natural ventilation to ensure the bio security measurements required.