“PLAN DE NEGOCIOS PARA LA IMPLEMENTACION DE LA LINEA HARINA DE BANANO EN LA EMPRESA ORIENTAL INDUSTRIA ALIMENTICIA OIA. CIA. LTDA”

Abstract

The present work of investigation realized in the ORIENTAL company FOOD INDUSTRY THERE HEARD CIA LTDA Canton Quevedo, private institution. The aim of this work is to determine the vialidad of a business Plan for the Implementation of the Line of Flour of Banana in the Oriental Company Food processing industry HEARD. Cía. Ltda. As the first specific aim: To realize a market research that allows to determine the frequency of consumption of flours, the offer on the part of the competition and other external factors that allow to have a viability in the development of the business. I it realize across surveys where it decided that a great opportunity of business exists with regard to the product flour of banana; one determined that the persons are ready to consume the product