ANÁLISIS DEL IMPACTO SOCIO- ECONÓMICO Y TURÍSTICO DE LA OBRA DE REGENERACIÓN URBANA: PLAYITA DEL GUASMO DE GUAYAQUIL - ECUADOR

Abstract

Urban regeneration is a tool that belongs to the area of strategic planning of a city, it has been used since the twentieth century to promote commercially devastated areas by war and economic crisis, however, and over time, urban regeneration has been implemented as part of improving environments that have all kinds of problems from economic, to environmental, being an instrument of Land Management, it don’t only allows places and those who inhabit arising from settle economic point of view, also, to rescue the natural and cultural resources of the sector. Today, civil society also pressed, the local government to develop this kind works to emerge economically and improve their quality of life, without taking into account certain parameters such as security, accessibility, promotion, etc causing they work as decorative things, but not functional for those who have requested them, or for those who would be their customers, which is the case of La Playita del Guasmo, it was requested from the Local Government under pressure from the forces of a sector of the city Guayaquil, in order to boost tourism, but after eleven years, it was verified that tourism never came by different factors analyzed during the investigation.