ESTUDIO DE VIABILIDAD PARA LA PRODUCCION Y COMERCIALIZACION DE ALIMENTOS DERIVADOS DEL ASAÍ A IMPLEMENTARSE EN LA CIUDAD DE GUAYAQUIL

Abstract

The intention of the project is to stimulate the Ecuadorians to live through a more healthy life. Nowadays the Ecuadorian is not conscious of all the preservantes that contain many show restraint both tinned and frozen that can find in the supermarkets. Nevertheless many look for the easy and rapid way of feeding on having chosen elaborated, prepared products beforehand that disguise themselves under the phrases healthy fell like fat free, sugar free, gluten free, low fat. To be honest, this is alone false propaganda to call the attention to the consumer making them believe that the product is healthier and that it contains fewer calories. It is for this that is decided to use the frozen flesh of a famous fruit called Asaí that it is possible to find in the amazonia of Brazil, Peru and Ecuador.